Publicitas is the Official Swiss Representative of the Cannes Lions International Festival of Creativity.
In cooperation with “Neue Wiener Werkstätten”, Publicitas VIP clients interested in international markets had an opportunity to meet and greet designers, media agencies, industry people, and wine specialists.Guests enjoyed delicious canapés and tasted wine in a friendly and relaxed atmosphere.
Publicitas UK and the SVD team invited top agencies for a day of tennis at Wimbledon. Special guest, tennis legend Magnus Norman was amongst the attendees with the sun also joining the party! Our guests ate delicious food at the Gatsby Club and had the pleasure to watch Andy Murray play and win on Court One. A truly great British day!
Publicitas UK together with The Nikkei Asian Review invited top clients and agencies to a business lunch at one of London's most popular restaurant Sake No Hana. Guests were given valuable insights into Japan and exiting Nikkei Asian Review media portfolio, while being treated with Japanese delicacies.
Publicitas Belgium was delighted to welcome 30 clients and agencies to their training event on ‘how to reach your audience in a targeted and effective way’ using Social Media Marketing and Real Time Advertising’.
In cooperation with Society and Schloss Igls, Publicitas Austria hosted an unique evening to celebrate the opening of the honorary Russian consulate in Innsbruck and the reopening of the 5-star Schlosshotel Igls.
Publicitas was a gold sponsor of The International Advertising Association’s 75th Anniversary Leadership Forum and Gala Dinner.
The event was held at the InterContinental Hotel Park Lane on Thursday October 3rd 2013. The theme for the forum is "What's Coming Next?" and is expected to attract industry executives from all over the world.
Publicitas' CEO Europe and Americas, Simon Taylor moderated the Media Panel: The outlook for media. Disruption, evolution, revolution. 360°
Publicitas AG was an official sponsor of the Festival of Media LatAm 2013, that took place in Miami on 25-27 September 2013.
In its fourth year, The Festival of Media LatAm brought together the regional leadership of media agency networks, the most innovative media owners and Latin America's most powerful and progressive advertisers.The converence theme was: Brands Without Borders: The opening up of media.
Publicitas’ Head of Media and Product Management for International, Chris Morgan,was an official speaker and talked about real-time advertising.
Festival of Media LatAm: The Exchange Debate
Chris Morgan, was invited to join the expert Exchange Panel at the Festival of Media LatAm in Miami.
One of the questions discussed in the panel was whether programmatic buying / RTB will cheapen a Premium Publisher’s inventory.
According to Chris Morgan, automation is part of the future of media sales for Publicitas: Programmatic and sales-side platform toolkits are precisely created in order to give publishers more control and as such define the floor prices as well as control who can see those defined price points.
The full debate can be viewed here: The Exchange Debate
http://www.youtube.com/watch?v=0xkVHBEGuZU
The Festival of Media LatAm address the politics and economics of global brand-building as well as the issues involved in the export of Latin brands and culture across the world. The conference also set out the vision for a new media landscape - and how the global trends towards content, creativity and accountability will open-up the Latin market. Be open for business at the Festival of Media Latin America.
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The annual Summer Ball is one of the première social occasions for the international advertising community in London. Held at the Hurlingham Club in South West London, the event attracts over 800 advertising professionals from international clients, advertising agencies and media primarily from London.
Publicitas invited media partners from De Telegraaf, The Washington Post, the Asahi Shimbun, Thomson Reuters and News International for this fun summer event which took place on 11th July and stood under The Great Gastby theme.
On Friday 28th June, Publicitas Austria, the Society, and the German Ambassador hosted a sophisticated garden party at Villa Flora to promote Germany as an economic engine of Europe. The event began with fascinating speech from the German Ambassador, Mr. Detlev Rünger, discussing the importance of Germany in the European economy.
One of the major highlights of the event was the planting of a German oak by the famous Austrian painter Ernst Fuchs in the garden of Villa Flora. In addition to this, the German- born singer-songwriter Massimo Galfano took the stage and entertained the guests with wonderful songs from his latest album ‘Tra Cenere e Parole’. Over 500 people, including 30 ambassadors, national and international diplomats, politicians, economists, senior media professionals and cultural advocates, attended the party. The evening was an immense success and a great time was enjoyed by all.
This year marked the 5th anniversary of our annual De Telegraaf & Publicitas UK Boat Event. The Netherland’s leading media owner, De Telegraaf, and Publicitas invited London's leading media agencies you to join us for a wonderful Dutch flair boat journey along the Little Venice canal. This was also a chance to win a fabulous overnight weekend trip to Amsterdam.
On May 27, 2013, Publicitas Austria welcomed 25 students and 2 university lecturers from the University of Georgia (the oldest public University in the United States with 34.000 students) for an information afternoon event.
On April 11, atop New York's Times Square, some of the world's most innovative marketing thinkers from all corners of the world gathered at an elite Winners Dinner to celebrate outstanding case studies in the 5th Annual Internationalist Awards for Innovative Media Solutions. The Winners Celebration was produced in association with BBC World News, Publicitas, and Thomson Reuters. Among the evening's hosts were The Internationalist's Founder, Deborah Malone, along with BBC's John Williams, Publicitas' Bruce Brandfon and Thomson Reuters' Tim Mickelborough—also one of the judges in the awards.
Hudson’s Bay’s Richard Baker Talks about Marketing Differences between the US & Canada
On Friday, April 5th, 2013, Publicitas, Inc. hosted a breakfast presentation at the Yale Club entitled “Canada Can Help,” to celebrate a new partnership with Canada’s Globe and Mail.
On 21st March 2013, Publicitas Austria hosted first “Global Media Dialogues” with number of selected agencies, at the Pure Sky Club in Warsaw. This stylish and exclusive private club, overlooking the city center, was the perfect place to presented our portfolio and business opportunities of Publicitas Network to the potential Polish clients. The participants expressed their high appreciation for the initiative of Publicitas to get together and network with local clients and agencies.
On the 15th March, Publicitas Austria invited top Luxury & Lifestyle clients and their creative representatives to breakfast at Tiffany’s in Vienna. During the event Publicitas presented its portfolio of Luxury & Lifestyle Magazines and Supplements from all over the world, in a fantastic and unique ambiance of the Tiffany store.
On 27 February 2013, Publicitas held an official opening of our Middle East Operations in Dubai at the One&Only Royal Mirage.
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